Understanding XGBoost in five minutes
Some consider XGBoost something of a data science ‘black box’. The models are not quite as easy to interpret as a decision tree, or a set of manually coded rules. The aim of this post is to demystify XGBoost, and give a mostly ‘maths-free’ explanation of how it works.
Smiling and dialling with machine learning: how to call the right customers
Uplift modelling is a powerful, but relatively unknown technique in large organisations. How can businesses use data science and machine learning to market to the right customers?